05.18.2022 - The Best Thing You Can Do for Your Customers That They’ll Never Notice
CIAM addresses issues around customer expectations, performance and scalability, customer data integration, fraud prevention, and security. Unlike IAM, which is internally focused, CIAM is designed from the ground up to please customers and control access in a way that is transparent, customizable, and secure. ...
03.31.2021 - Small and Mid-Sized Businesses Have New Alternative For Identity Access Management Security
Tampa, FL, March 31, 2021 – Optimal IdM, a leading provider of Identity and Access Management (IAM) solutions, today announced new tiered offerings of the award winning OptimalCloud™ platform. The new multi-tenant, cloud-based offerings are designed for small and mid-sized businesses and will be available beginning March 31, 2021 at https://signup.theoptimalcloud.com/. ...
10.1.2020 - 6 A/B Tests You Can Run on Your E-Commerce Cart
10.15.2019 - Customer Experience Starts at Your Registration Screen
Social sign-ons are not meant to and should not be used to protect sensitive assets. Of greater concern is that data sharing is a two-way street. When a company uses single sign-on, it gets information such as email addresses and geographical locations from the social network; however, it also may be giving information about its users’ behaviors back to the social network. Businesses should understand which user information they are sharing when they agree to the terms of the social network.
09.13.2019 - Using Context-Based Authentication and Authorization to Minimize Risk
07.9.2019 - Zero Trust: Organizations can begin to trust users, devices and transactions starting with a high level of IAM services and support.
A Zero Trust model begins with strong identity and access management (IAM) solutions. The challenge is how to balance between absolute assurance (thereby promoting maximum security) and end-user productivity and usability. The user identity can be challenged in many ways – for example, by requiring a hardware token or asking the person to answer a series of security questions – but overtly challenging the user can cause frustration and lead to lost productivity. ...
01.25.2019 - Solutions Review Presents: The Top CIAM Vendors to Watch in 2019
Where to begin listing Optimal IdM’s accomplishments in 2018? Gartner named them to the Access Management, WorldWide Magic Quadrant and the Access Management Critical Capabilities reports. They partnered with TypingDNA to incorporate behavioral biometrics into their MFA, adding an even smoother authentication option to their arsenal. Optimal IdM partnered with Omada earlier this year to leverage identity governance data. Additionally, Gartner recognized Optimal IdM in the “Finding the Right Consumer IAM Products” report. 2019 is a year of promise for Optimal IdM and their CIAM. 
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10.11.2018 - Identity Management Challenges for Retailers
04.1.2018 - Finding the Right Consumer IAM Products
Optimal IdM recommended in CIAM report from Gartner, “Finding the Right Consumer IAM Products”, as an IAM and IDaaS solutions that can meet most consumer-facing requirements. Read the full article today by analysts Gregg Kreizman and Felix Gaehtgens. ...
02.1.2018 - Boost Your Cyber Maturity Level with IAM
What is your company’s cybersecurity maturity level? If you haven’t considered cybersecurity capability maturity-model levels, your company’s identity and access management protocols may not be where they need to be. In general, the stronger your information security maturity model is — meaning the more mature your identity and access management setup is — the greater your defense against outside threats will be. Click here to calculate where your IAM maturity ranks on our scale! ...
